Marketing Automation Migration Services

Looking To Switch From One Service To Another? Let Us Help

Marketing automation is such an integral part of the sales and marketing process today, we’d be hard-pressed to even calculate how many different platforms are available as of this writing. While the initial premise was that you could send emails to your entire database, or segmented lists, at once, the major players have evolved into incredibly robust systems capable of doing some pretty amazing things for your business.

If your organization has outgrown your current MA platform, or you’re just interested in an upgraded set of features, you may be looking at migrating to a new provider. This can be intimidating. There’s a lot of data to move over, as well as custom workflows and programs that you already have in place. You need to be able to migrate with minimal disruption to your internal staff and your customers and leads.

Marketo Training & Consulting

Moving to a new marketing automation platform, especially one as comprehensive as Marketo, is not without a learning curve. The entire point of your migration is to improve your marketing automation technology and thereby improve your engagement with leads, your reporting, and ultimately your bottom line.

That’s why our services don’t end with the technical migration of your data. We’re Marketo experts, and we exist to ensure you’re getting the most out of your investment. From staff training and consultation to operations management, we know how to make your MA work for you.

What To Expect From Your Migration

We use a multi-step approach to plan your marketing automation for conversion to Marketo. While this is an involved process, you can expect multiple action items within these high-level phases:

  • Plan data migration from your current MA platform to Marketo to sync with your CRM with minimal Sales disruption.
  • Inventory landing page and email templates to plan conversion to Marketo.
  • Recreate any workflows/intelligence from current MA in Marketo.
  • Plan for nurturing switch and begin to transition over nurturing.

A Focus on Marketo Migrations


RevEngine Marketing is the partner you can trust with your marketing automation migration. We’ve successfully helped numerous organizations migrate to Marketo from systems such as Hubspot, Eloqua and more, managing day-to-day operations while we trained staff and ensured a seamless transition.

DYN

Josh Verrill

Services: Strategy, Assessment, Ongoing Services

“RevEngine Marketing has helped Dyn reach amazing results. Within 60 days, REM helped Dyn establish repeatable best practices to improve marketing efficiencies over 50%. That enabled our business owners to focus on the business, not on our system.
With REM as our long term partner, we’ve seen marketing’s contribution revenue double over the past year. REM has helped us achieve success with everything from managing the lead lifecycle to gaining visibility into marketing effectiveness.”

451research

Coming soon…

Clavis Insights

Helped find the gaps in Solix marketing process to put on path for 5X improvement.

Centage

Created efficiencies reducing webinar setup time and other programs by 50%+.

Reduced reporting time on key video watching program by 10x. Insights now take minutes as opposed to hours.

Clavis Insights

Established best practice program and landing page strategy to streamline ongoing marketing as much as 50%.

Provided vision into marketing influence by creating multi touch attribution model to measure the impact of various touch points.

DYN

1. Created marketing efficiencies reducing day-to-day workload for select campaigns by 30%+.

2. Identified approx $1 million+ in bad/old data to cutting Marketo license costs, improving personalization and boosting marketing results.

3.Streamlined Marketo performance 30%+ with in-depth performance audit to disable old campaigns, eliminate unnecessary fields and optimize CRM sync.

4. Improved nurture journey reducing staffing 1/4 resource (or $25K) the time of sending manually.

Bullhorn

Created efficiencies reducing webinar setup time and other programs by 50%+.

Reduced reporting time on key video watching program by 10x. Insights now take minutes as opposed to hours.

DataGravity

Coming soon…

Fusion

Boost engagement by 167% including a 12X single day improvement leveraging a Triple Touch Methodology.

IngramMicro

Coming soon…

Kewill

Coming soon…

USAA

Develop a Second Chance nurture strategy to boost engagement 2X for previously unconsumed content.

Yearup

Coming soon…